Job Description

Billion Dollar Boy US is looking for an Associate Creative Director who brings

passion, confidence, leadership, and an obsession with craft to a team already

making waves.

As our Associate Creative Director, you’ll sit at the intersection of brands and

culture — turning ideas into work that stops the scroll and actually makes

people feel something. You bring a sharp eye for both brand and creator,

blending visual identity and voice in a way that feels seamless, authentic, and

culturally relevant.

We’re looking for a creative leader with a hunger for culture and creators, and a

relentless obsession with craft — someone who rejects the comfortable,

embraces the strange, and knows how to create work that earns attention.

You understand how ideas live across the entire advertising funnel, from social

insights and influencer communities, expanding into the full ecosystem. You

can spot the hook that makes something take off, while also thinking bigger —

tapping into subcultures, shaping narratives, and turning a brand brief into

something irresistible without losing the soul of the creator.

You know how to take a brief, dissect it, and translate it into clear, actionable

direction. You partner closely with Strategy, Account, and Production to shape

the response, then lead your team through execution — ensuring the work is

culturally relevant, emotionally resonant, and built to perform.

You’ll serve as the senior creative lead with clients, leading a multidisciplinary

team across creative and production from concept through final delivery. You’re

hands-on — breaking down briefs, setting direction, and elevating the work at

every stage.

Our creative north star is simple: reject the comfortable, embrace the strange,

and dominate the conversation. You lead your team to do exactly that.

Start Date: ASAP

Hours: Full time

Location: Hybrid / New York City

Reports Into: Senior Creative Director, BDB US

Role

In this role, you’ll lead creative thinking on some of our biggest and most complex briefs — while mentoring the team and raising the bar on craft across everything we do.

You have a deep understanding of what audiences consider great content

— who’s making it, why it works, and how brands can authentically show up

within it. You know how to collaborate with creators, providing clear

direction while leaving space for their voice and creativity to shine. You

believe co-creation is a powerful brand-building tool — and you know how

to make it work.

Creative Thinking

● You’ll be the main creative thinker on BDBs largest and most

complex creative briefs across a variety of marketing channels, all

powered by creators.

● You know how to collaborate with talent to build content worlds — not

just one-off posts.

● You’ll be expected to develop and articulate compelling and

original creative solutions for these projects with full autonomy.

● You’ll be expected to understand and be able to develop creative

ideas on three levels; executional, conceptual and business-level

Creative Direction, Leadership & Mentorship

● You’ll qualify briefs for the creative team, and define the creative

team output per project. Interrogating briefs to identify unseen

creative opportunities and ensure that they create the environment

for creative success

● You’ll set creative direction and coach other team members to

develop the best creative ideas they can, competently identifying

core ideas within their thinking and guiding them with further

development.

● You’ll manage a team of diverse creatives on a day to day basis,

discussing career progression, objective setting, and where

necessary, having difficult conversations when needed to improve

performance.

● You’ll advocate for creativity and creative effectiveness,

establishing yourself as a clear voice of authority for executional

and conceptual creativity. This will involve proactively sharing great

creative work with the global BDB team, and empowering everyone

to achieve better creative ideas.

Client Relations

● Act as a senior creative voice with clients, building strong, trusted

relationships

● Present work with clarity and confidence, bringing clients along the

creative journey

● Lead conversations around creative direction, feedback, and

evolution of ideas

Commercial Understanding

● Understand the commercial impact of ideas — including cost, value,

and scalability

● Ensure creative solutions deliver against both brand and business

objectives

● Think beyond the brief, identifying opportunities that add value and

drive growth

What We’re

Looking For

● 8–10 years of experience in advertising, with a strong focus on

digital, social, and creator-led campaigns

● A proven track record of developing standout conceptual work that

is culturally relevant and built to drive impact

● A strong point of view on culture, with the ability to tap into trends,

subcultures, and audience behavior

● Deep understanding of the creator and influencer landscape —

who’s shaping culture and how to work with them effectively

● Experience briefing and collaborating with talent, balancing clear

direction with creative freedom

● A social-first mindset — you understand how ideas land across

platforms, from hook to execution

● Strong ability to dissect briefs and translate them into clear creative

direction

● Proven ability to lead ideas from concept through execution, while

guiding teams to do the same

● Experience ideating for experiential moments and events, and how

they connect back to social and content ecosystems

● Confident creative leader with experience mentoring teams and

elevating craft

● Collaborative and cross-functional — comfortable working with

Strategy, Account, and Production

● Strong knowledge of platforms, trends, and best practices — and

how to apply them to the work

● Ability to manage multiple projects and switch between brands with

ease

● Commercially aware — understands how ideas drive impact and

can translate insights into action

About Billion Dollar Boy

Billion Dollar Boy is an award-winning social agency with Creator Instinct®. We’re here to transform how brands grow in a creator world, inspiring them with sharper strategy and creative work designed for the places where people actually are.

Powered by Creator Instinct®, we’ve captured what great creators do naturally & systematically turn cultural energy into commercial impact through structured marketing systems that deliver outcomes.

Since 2014, BDB has partnered with iconic brands, including Heineken, Nike, Unilever, PepsiCo, and L’Oréal. Our agency & our work has been recognized by Cannes Lions, Adweek, AdAge, Campaign, The Drum, Webby, Shorty, and The Global Influencer Marketing Awards.
We’re enabled by our award winning proprietary technology Companion . Which provides us with better intelligence, greater precision, and helps us prove outcomes.
And FiveTwoNine which keeps us connected to qualitative cultural intelligence via a global network of creators. Allowing brands and talent to effectively co-create brand messaging, campaigns, products, and more.

Our Culture

We’re a social-first, creator-led agency and that energy runs through everything we do. It’s fast-paced, collaborative and always evolving.

You’ll be surrounded by people who care deeply about the work, challenge each other to make it better, and aren’t afraid to think differently.

We work hard, support each other, and genuinely enjoy being together - whether that’s through team moments, creative sessions, or celebrating the wins along the way.

Our Values

• Be Fair, Be Transparent

• Intentional Inclusivity

• Champion Curiosity

• Own It

• Work for Tomorrow

• Kindness Over Ego
  

Equal Opportunities

We encourage employees to be open and confident and appreciate that every member of the team makes a vital difference.

Billion Dollar Boy embraces equality, diversity and inclusion and will seek to promote these benefits in all of our business activities.

When recruiting new employees or when affording our current employees with opportunities for promotion, it means that we will:

• Recruit, develop and retain the most talented people, regardless of their background and make best use of their talents;

• Not discriminate unlawfully against any person;

• Select the best person for the job in terms of qualifications and abilities.

• This sets out our approach to equal opportunities and the avoidance of discrimination at work.

• A part of what we offer at BDB is a considerate suite of competitive benefits, which will be discussed with you throughout the interview process

Click here to see the Candidate Privacy Notice .

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